The Indian sociological set up has been traditionally a male dominate done. Women are considered as weaker sex and always to depend on men folk in their family and outside, throughout their life. They are left with lesser commitments and kept as a dormant force for a quite long time. The Indian culture made them only subordinates and executors of the decisions made by other male members, in the basic family structure. The traditional set up is changing in the modern era. The transformation of social fabric of the Indian society, in terms of increased educational status of women and varied aspirations for better living, necessitated a change in the life style of Indian women. Indian families do have the privilege of being envied by the westerners, since women here are taking more responsibilities in bringing up children and maintaining a better home with love and affection. At the family level, the task of coordinating various activities in a much effective manner, without feeling the pinch of inconveniences, is being carried out by the women folk. Thus, the Indian women have basic characters in themselves in the present sociological and cultural setup as follows.
Indian women are considered as Sakthi, which means source of power.
Effectively coordinating the available factors and resources.
Efficient execution of decisions imposed on them
Clear vision and ambition on the improvement of family and children.
Patience and bearing the sufferings on behalf of others and
Ability to work physically more at any age.
NEED OF THE HOUR: Women sector occupies nearly 45% of the Indian population. The literary and educational status of women improved considerably during the past few decades. More and more higher educational and research institutions are imparting knowledge and specialisation. At this juncture, effective steps are needed to provide entrepreneurial awareness, orientation and skill development programmes to women. The institutions available at present are very limited. Moreover, their functions and opportunities available with them are not popularised much.
QUALITIES REQUIRED FOR AN ENTREPRENEUR: An effective entrepreneur requires certain basic qualities, which can be listed as follows.
Innovative thinking and farsightedness.
Quick and effective decision making skill.
Ability to mobilise and marshal resources.
Strong determination and self confidence.
Preparedness to take risks.
Accepting changes in right time.
Access and alertness to latest scientific and technological information.
Matching the basic qualities required for entrepreneurs and the basic characters of Indian women reveal that, much potential is available among the Indian women on their entrepreneurial ability. This potential is to be recognized, brought out and exposed for utilisation in productive and service sectors for the development of the nation.
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